With the yellow pages now gone the way of the dodo bird, the internet is the most important tool a wedding professional has. But making a website can be difficult, and a chore to update on a regular basis. I know first hand as I designed and built my website myself. However with the advent of the blog (shortened from it's original name, web log) anybody with a computer can update a website and keep people informed.
So the question I want brides and grooms to ask themselves is this - why don't certain wedding vendors ever update their blog?
This is an important question for a couple to ask when considering hiring their wedding professionals. And it doesn't matter what kind of vendor it is. Every vendor should have a blog that is updated on a regular basis to show off their new work. At KSV we are always posting new work because we are proud of the videos we make and continuously make efforts to learn new techniques to improve them. So why don't some videographers, photographers, florists, or planners want to show off their latest work? I think the answer is simple.
They don't have any.
If you ask them I'm sure they will make up some kind of excuse. "I'm too busy to write a blog post". Yeah, okay. I believe that one. Writing a couple sentences doesn't take whole heck of a lot of time. And I don't know of any professionals that aren't proud of their latest work and would stay up late at night to show off their work.
So either they haven't done any good work lately, or they simply haven't done any work at all lately - in which case you have to ask yourself, "How good are these vendors if nobody is booking them?"
So when considering your wedding professionals use their blog as a gauge to see just how much work they really have and to see their latest work instead of something they were proud of from three years ago.
Philadelphia Wedding Video
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